Dom Jorge de Lencastre, or George of Lencastre (1548–1578), was the older son of John of Lencastre, 1st Duke of Aveiro and of his wife Juliana de Lara, daughter of the 3rd Marquis of Vila Real.
Until his father's death, he used the title of Marquis of Torres Novas, and also succeeded him as 2nd Duke of Aveiro in 1571.
He was a close adviser to King Sebastian I of Portugal and he escorted him, both to the Guadalupe interview (where Sebastian met his uncle, King Philip II of Spain) and to the Portuguese campaign to Morocco. George was killed in the Battle of Alcácer Quibir, together with the King, in 1578.
Before, he had married Madalena Girón, sister of the Spanish 1st Duke of Ossuna, from whom he had a single daughter, Juliana of Lencastre.
| Portuguese nobility | ||
|---|---|---|
| Preceded by John of Lencastre |
Marquis of Torres Novas 1548—1571 |
Succeeded by George of Lencastre, 1st Duke of Torres Novas |
| Preceded by John of Lencastre |
Duke of Aveiro 1571—1578 |
Succeeded by Álvaro of Lencastre and Juliana of Lencastre |
”Nobreza de Portugal e do Brasil” – Vol. II, page 343. Published by Zairol Lda., Lisbon 1989.